goodea reads the market before building the strategy. RADAR analyses millions of real conversations. The Digital Plan turns them into a 12-month operational roadmap. Data first. Decisions after.
goodea is a digital agency based in Naples, specialised in market intelligence, AI-first strategy and 15 integrated operational services for businesses, institutions and organisations across every sector.
We listen to the market before building any strategy. Millions of real conversations turned into precise, actionable insights.
Discover RADAR →Four weeks to turn data into a 12-month operational roadmap. Positioning, channels, budget, timeline. No slide decks.
Learn more →AI, e-commerce, advertising, development, social, security, legal advertising, sustainability. Pure execution, strategy-driven.
Explore services →ChatGPT, Gemini and Perplexity analyse your brand and decide whether to include you in the answers shown to your potential customers. Not existing for AI means not existing for those who ask.
RADAR reads millions of real conversations before they become trends. Companies that start from intelligence build strategies that hold — not ones that chase.
goodea never starts from a brief — it starts from an analysis. The Digital Plan is the operational translation of what the market has already said — only a few truly listen.
A selection of our most recent projects. Every project stems from a Digital Plan developed together with the client.
The historic Neapolitan tie house, online. Digital identity for a world-renowned artisan excellence.
An engineering firm specialising in driving simulators for motorsport. Complex technology made accessible.
Official website dedicated to the works of one of Italy's greatest twentieth-century intellectuals.
goodea's proprietary market intelligence system: it analyses millions of online conversations and turns them into precise strategies. Four scientific indicators, hook library, CRO audit. Report delivered in 7–10 days.
Discover RADAR →How emotionally your message resonates within your market's conversations.
Where the customer experience breaks down — the negative sentiment that blocks conversions.
The distance between what the brand promises and what customers actually say.
How fragile trust in your brand is — and how quickly it can collapse.