Services — Applied AI

Your best salesperson
works 24/7.

An AI agent trained on your documents: product catalogue, price list, FAQ, sales terms, return policy. It answers customers accurately on your website or WhatsApp — day, night, weekends. No errors, no breaks, no cost per conversation.

Goodea's custom AI agent is not a fixed-flow chatbot with pre-set answers. It is an artificial intelligence system trained on your company's real data: it knows your products, understands your customers' questions, and replies in your own tone of voice. It updates every time you update your documents.

01 — The problem

The same questions
every single day.

The salesperson, the owner, the customer service team: everyone answers the same questions every day. "How much does it cost?" "Do you ship to the south?" "What's the delivery time?" "Do you have this product in size L?" "Can I get a quote?"

Every reply costs time — and time is the scarcest resource in an SME. Meanwhile, whoever asks at 11 pm on a Sunday gets no reply until Monday morning. By then, they've already contacted a competitor.

The AI agent does not replace the salesperson on complex negotiations. It handles the volume: repetitive questions, standard quotes, initial qualification — freeing the team for the work that only a human being can do.

Start with a Digital Plan →
BEFORE

Customer writes at 10:30 pm. No reply. The next day, if they still remember you, they might try again — or they might not.

AFTER

Customer writes at 10:30 pm. In 8 seconds they receive the correct answer, personalised, with your prices and your timelines. The conversation has already started.

02 — How it works

It trains on
your documents.

STEP 01

Gather your documents

Product catalogue, price list, internal FAQ, sales terms, return policy, technical data sheets, template emails you write every day. Nothing special needed: just the files you already have.

STEP 02

We train the agent

We configure the AI model with your documents, define the tone of voice, set the boundaries (what it can answer, what it must hand off to a human) and test it with real questions drawn from your business.

STEP 03

Deploy on website or WhatsApp

The agent is integrated wherever your customers reach you: a chat widget on the website, WhatsApp Business API, or both. The customer doesn't know they're talking to an AI — they only know they got an accurate answer within seconds.

STEP 04

Monitoring and updates

Every week we review conversations. When the agent makes a mistake or can't answer, we update it. When prices or products change, we update the documents and the agent adapts. No manual reprogramming.

03 — Channels

Wherever you want
it to be.

WEBSITE

Website chat

A chat widget that appears on the key pages of your website. The visitor asks a question, the agent replies in real time. You can configure it to appear only on certain pages (e.g. product page, quote page) and to hand the conversation to a human when needed.

WHATSAPP BUSINESS

Agent on WhatsApp

Integration with WhatsApp Business API: customers write to your WhatsApp number and receive replies from the agent. For many SMEs WhatsApp is the primary contact channel — having an agent there means never missing a conversation outside business hours.

EMAIL

Automated email reply

For standard email requests (template quotes, product questions, availability), the agent can draft a reply for review and sending — or reply directly for the most standardised email categories, reducing inbox management workload.

04 — Industries

Works in almost
every sector.

E-COMMERCE & RETAIL

Products, stock, shipping

The agent knows the catalogue, available sizes, shipping times, return policies and costs. It answers pre-purchase questions that usually block conversion. It reduces cart abandonment caused by unresolved doubts.

PROFESSIONALS & FIRMS

Bookings, rates, procedures

Law firms, accountants, doctors, architects: the agent answers preliminary questions ("Do you work with startups?", "How much does an appraisal cost?", "How does the first appointment work?"), qualifies the contact and books appointments independently.

MANUFACTURING & B2B

Specs, MOQ, production lead times

For companies with complex technical catalogues: the agent answers questions on specifications, minimum order quantities, production lead times, available certifications. It filters qualified requests and hands only warm leads to the salesperson — with a brief already compiled.

TOURISM & HOSPITALITY

Availability, services, bookings

Hotels, farmhouses, accommodation: the agent answers questions on availability, included services, cancellation policies, transfers, children's entertainment. It handles quote requests and redirects to direct booking — no OTA commissions.

05 — What changes

Results you can
measure immediately.

RESPONSE TIME

< 10 sec

Average agent response time, versus 4–8 hours average human response time outside business hours. Response speed is one of the main conversion drivers.

AVAILABILITY

24/7/365

The agent has no schedule, doesn't get sick, doesn't go on holiday. Weekend and overnight conversations are worth just as much as Tuesday morning ones.

SALES WORKLOAD

−60%

Estimated reduction in repetitive requests reaching the human team. The figure varies by sector but the pattern is consistent: most questions are always the same.

SETUP

7 days

From document delivery to the first operational agent deployment. This is not a 6-month project: it's a service that goes live in one week.

06 — Frequently asked questions

What SMEs
ask us.

Can the agent make mistakes? How do we handle errors? +

Yes, it can make mistakes — especially at the beginning. That is why we review conversations every week: every wrong or incomplete answer is analysed and used to improve the agent. We also configure a confidence threshold: if the agent is not confident enough about a reply, it hands the conversation to a human operator instead of responding inaccurately.

Is customer data safe? +

The documents you use to train the agent are not used to train the AI provider's base models: they remain in your private instance. Customer conversations are handled in accordance with GDPR and must be added to your website's privacy policy. We provide the updated text to insert. Data is not shared with third parties or used to improve public models.

Do I need technical skills to manage it? +

No. To update the agent all you need to do is send an updated file (PDF, Word, Excel) and we handle the rest. No code to touch, no technical panel to access. For those who want full independence, we provide a simplified dashboard where you can upload documents and view conversations — no technical skills required.

How much does it cost? +

The cost depends on the monthly conversation volume, the number of channels (website, WhatsApp, email) and the complexity of the training documents. The model is a monthly subscription with a one-time initial setup fee. A quote is issued within 48 hours after a 30-minute call. Write to commerciale@goodea.it with a description of your business and estimated monthly contact volume.

Can it connect to my ERP or CRM? +

Yes, for more advanced cases. Integration with ERP systems (Fatture in Cloud, TeamSystem, SAP) and CRM platforms (HubSpot, Salesforce, Zoho) allows the agent to access real-time data: warehouse availability, order status, customer history. This option requires a preliminary technical assessment and an additional cost, but it is feasible and already implemented in some of our projects.

Start with a demo

See how it answers
your business.

Send us one of your documents (catalogue, FAQ, price list) and we'll build a working demo in 48 hours. No commitment, no cost. See what it answers before you decide.

Request the free demo →